La misurazione delle performance nelle banche di credito cooperativo: due casi di studio sull’applicazione
Journal title ECONOMIA E DIRITTO DEL TERZIARIO
Author/s Natalia Aversano, Mario Nicoliello
Publishing Year 2014 Issue 2013/2
Language Italian Pages 19 P. 229-247 File size 1621 KB
DOI 10.3280/ED2013-002003
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The continuous evolution of the market and the competitive environment more and more aggressive and dynamic led banks to use new performance measurement systems. In the past, banks measured their performance referring exclusively to the economic and financial dimension; now the attention paid to stakeholders led banks to measure other aspects such as: customer satisfaction, customer loyalty, quality of the products and services, skills and motivation of employees. These new dimensions are monitored in particular by cooperative credit banks, characterized by a strong reciprocal link with the territory. Among the most important tools to measure performance, a special role is assumed by the Balanced Scorecard (BSC), which perfectly matches with banking needs and it allows to assess the performance in four key perspectives.
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Natalia Aversano, Mario Nicoliello, La misurazione delle performance nelle banche di credito cooperativo: due casi di studio sull’applicazione in "ECONOMIA E DIRITTO DEL TERZIARIO " 2/2013, pp 229-247, DOI: 10.3280/ED2013-002003