From culture to spectacle, the new logics of Brazilian football

Titolo Rivista TERRITORIO
Autori/Curatori Christopher Gaffney
Anno di pubblicazione 2013 Fascicolo 2013/64
Lingua Italiano Numero pagine 6 P. 48-53 Dimensione file 264 KB
DOI 10.3280/TR2013-064008
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Twelve large size stadiums are currently under construction in Brazil to host the 2014 World Cup for a total cost of around Euro 20 billion of which 97% met by public funding. This is taking place in urban contexts that are lacking in basic sports facilities for public use. The paper holds that the construction of these new stadiums constitutes the culmination of a project lasting several decades, the objective of which is to change the socio-economic profile of Brazilian football. The changes in progress relating to the mega sports events to be held in the next few years are not compatible with the cultural environment of this sport; an outline is given of its nature and history. It is shown that the projects underway do not adequately meet the needs of the city after the events, but rather support processes to further commercialise the sport and its culture from a show business viewpoint.

Parole chiave:Football; 2014 World Cup; culture and show business

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Christopher Gaffney, From culture to spectacle, the new logics of Brazilian football in "TERRITORIO" 64/2013, pp 48-53, DOI: 10.3280/TR2013-064008